Father. Entrepreneur. Author. Coach. I help people build bodies and lives they're not ashamed of.
Custom programming. Direct accountability. Online or in-person in Saint Augustine.
Custom programming, direct accountability, and no-BS guidance. Online anywhere, or in my gym in Saint Augustine.
Training, accountability, and a brotherhood that refuses to let you stay average.
Coming soon.
Join the waitlistFreedom, resilience, masculine identity, and what it means to stand.
Despite being states apart, it often feels as though he's right there in the gym with me. Truly exceptional.David ReyesOnline coaching
I've lost over 100 lbs, completed an Ironman, competed in strongman, and started my own coaching businesses.Adam Sikora10 years
He pushed me to believe in myself, challenge my limits, and stay consistent. Plus, I'm strong as hell.Lisa YergesSince 2019
Through the hardest years of my life, he kept me moving, believed in me when I struggled to believe in myself.Sean HennessySince 2018
The programs are great and he's always available. I've gained a ton of strength, physically and mentally.Ryan HarmonCoaching client
One of the best choices I've made in my adult life. I would recommend him every day of the week and twice on Sunday.Ashlie WellingtonPro athlete / military
What I value most isn't the big numbers, it's the mindset. Buy in, commit, let the blocks stack and you will grow.Fletcher SergentCoaching client
Fully customized workouts and diets. Anytime I needed to reach out, I was answered within the same day. The results come from you putting in the work, but without the right plan, you may be working in the wrong direction.Chris HibbsOnline — Texas, since 2022
Structure, not fluff. Training, accountability, brotherhood and mindset — built for men who are done being average.
Coming soon. Sign up for details.
Prison at 21. Rebuilt through training and discipline. In 2020, I refused to close my gym — defying unlawful orders at the cost of millions in fines and the threat of prison. That was one chapter.
★★★★★ 4.8 on Amazon
A first-hand account of overcoming a tragic mistake, surviving prison, building a world-famous gym, and the lessons learned along the way.
Network TV, print, stages and long-form podcasts. The receipts.
No spam. No fluff. Just the mission.
“Each man controls his destiny.”
— Ian Smith, Sr.